Comments on: #1 Secret of 21 Secrets of Top Converting Websites

By: Bryan Eisenberg

Bryan Eisenberg — Tue, 24 Apr 2012 12:49:10 +0000

In reply to kerstpakketten. Thank you so much!

By: kerstpakketten

kerstpakketten — Tue, 24 Apr 2012 12:37:26 +0000

I’ve been to the E-commerce Summit. Your presentation was oustanding. Thanks

By: Kerstpakket

Kerstpakket — Fri, 23 Sep 2011 14:43:20 +0000

In reply to Jedi.

That’s funny, I was there as well, as a business trip for my employer.

I do have to agree, very clear presentation Bryan 🙂
What summit’s will you speak at in 2012?

By: thegrok

thegrok — Tue, 28 Jun 2011 13:20:14 +0000

In reply to Jedi. Thank you so much for the kind words.

By: Jedi

Jedi — Tue, 28 Jun 2011 12:38:03 +0000

I was in Barcelona at the E-commerce Summit. Your presentation was the first and the best, by far. Thanks!

By: Lost in Translation: Can Machines Ever Replace Humans? » Ecommerce Blog

Lost in Translation: Can Machines Ever Replace Humans? » Ecommerce Blog — Fri, 08 Oct 2010 09:15:49 +0000

[…] proposition is so important to conversion. (If you don’t believe me, ask Dr. Flint McGlaughlin or Bryan Eisenberg). Do you trust MT to communicate your value propositions […]

By: Lost in Translation: Can Machines Ever Replace Humans? « Get Elastic Ecommerce Blog

Fri, 08 Oct 2010 09:03:55 +0000

[…] proposition is so important to conversion. (If you don’t believe me, ask Dr. Flint McGlaughlin or Bryan Eisenberg). Do you trust MT to communicate your value propositions […]

By: NTM @ Vancouver SEO

NTM @ Vancouver SEO — Tue, 10 Aug 2010 04:12:41 +0000

i was actually thinking that you will share a secret 🙂 UVP and USP are one of the most important elements on a page (and for a brick and mortar business). And, it can be tested online for a better offline conversion. It is however very often forgotten, not only in terms of website LAF but from a business point of view too.

By: Mark

Mark — Tue, 10 Aug 2010 01:29:14 +0000

In reply to Jeffrey Eisenberg.

I thought you might say something like that.

If only we we could all be like Apple etc.

So you're saying that because these companies have a "history" of doing things a certain way, and producing "cool" products, then their unique value is tied up in their "identity" or dare I say

PS I'll talk about this stuff all day if you let me. (lol)

By: Jeffrey Eisenberg

Jeffrey Eisenberg — Sat, 07 Aug 2010 15:27:41 +0000

Amazon & Apple brands act as their UVP; very few companies can say that with a straight face. Google does do it. Follow the links from Google's own ads to start using Adwords and you'll see how.