Comments on: What Makes People Buy? 20 Reasons Why.

By: Why do they buy? « Prosound

Why do they buy? « Prosound — Wed, 21 Apr 2021 16:49:28 +0000

[…] as Jeffrey and Brian Eisenberg remind us in this article, there are some pretty specific […]

By: 10 Tips for Creating Top-Notch Presentations | YLAI Network

10 Tips for Creating Top-Notch Presentations | YLAI Network — Mon, 13 Aug 2018 10:44:22 +0000

[…] don’t buy services; they buy the “why.” That means they buy better lives for themselves and for those they care about. So forget your services and sell the “why” from the perspective […]

By: Octane Blog – The official blog of the Entrepreneurs' Organization10 Tips for Creating Top-Notch Presentations - Octane Blog – The official blog of the Entrepreneurs' Organization

Thu, 31 May 2018 16:55:16 +0000

By: Gert Engelbrecht

Gert Engelbrecht — Fri, 08 Jul 2016 12:21:33 +0000

In reply to Larry. Don't forget that money depreciates and if you dont buy it today it will be more expensive the next day. Not for technology though.

By: Lara Cilliers

Lara Cilliers — Wed, 27 Apr 2016 08:01:05 +0000

In reply to Mike. Scarcity – This could be around collectibles or a perceived need that something may run out or have limited availability in the future. Additionally, there’s a hope to gain a return on investment, such as collectible or antiques; anything that accrues value over time. (Because it's a memory that you can share with anyone and will never be able to capture that moment again exactly as it was at that specific time and day. It's tied to emotions hopefully of love, family, health, happiness, fulfilment and feeling good about yourself. A memory or a story of our life that is self explanatory for anyone to see or share it with)

By: Larry

Larry — Sun, 03 May 2015 21:39:12 +0000

Is there data (or, in marketing parlance, “analytics”) on the different mindsets of a consumer purchasing a product (e.g., pair of shoes) and professional services (e.g., psychotherapy or education)? I appreciate all your input and suggestions.

By: The Brainpower it Takes To Buy a Salad | My Blog

The Brainpower it Takes To Buy a Salad | My Blog — Wed, 15 Apr 2015 23:53:24 +0000

[…] Bryan Eisenburg feels there are twenty reasons or categories to why people make the purchasing decision they do. He starts with the most realistic reason of “basic need”. I am going to take you on a little journey myself of a purchase I have made that fits this category. A salad. So this little green wonder is simple enough, but the ridiculously quick process of thought my brain went through to reach this leafy conclusion includes more than what can fit under the basic need category. […]

By: What makes people buy? | The Manifesto of Perfection

What makes people buy? | The Manifesto of Perfection — Mon, 16 Mar 2015 19:38:16 +0000

[…] ranging from psychology to sales literature. The buzz of owning something creates a false sense of esteem. This sounds like a replacement for failing to get what we want from life – sometimes we […]

By: Upgrade To Sell | Thinking Like A Customer

Upgrade To Sell | Thinking Like A Customer — Fri, 30 Jan 2015 12:02:24 +0000

[…] Buying products and services has become easier for customers. We do not need to walk to the shop to buy all the things we need, online stores are making life easier for us. We can review and compare products before buying. The social media provides information about products we want to purchase. There are reviews on products and services that make you trust the product. I like the idea of online chat on websites because you can get some of your questions answered and doubts cleared before buying. Here is a good read from Bryan Eisenberg on why people buy online Click. […]

By: 100 Reasons Why People Buy Stuff – Copytactics

100 Reasons Why People Buy Stuff – Copytactics — Sat, 06 Dec 2014 05:06:15 +0000

[…] Brian Eisenberg […]